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Setup a Google Analytics AI Assistant

Get your analytics AI assistant up and running in under 60 seconds. Here's exactly how to do it.

What You'll Need

Before starting, make sure you have:

  • Google Analytics installed on your website (if not, set it up first — takes 5 minutes)
  • Access to the Google account that owns your analytics
  • WhatsApp, iMessage, Discord, Telegram, or an OpenClaw account

That's it. No technical skills required. If you can log into Google and send a text message, you're ready.

Step-by-Step Setup Guide

1

Sign Up for an AI Analytics Tool

Go to a conversational analytics platform like Claw Analytics (clawanalytics.ai) and create a free account. You'll need to provide:

  • Your email address
  • A password

Time: ~15 seconds

2

Connect Google Analytics

Click "Connect Google Analytics" and you'll see a Google OAuth screen. This lets the AI tool access your analytics data (read-only — it can't change or delete anything).

  1. 1. Choose your Google account
  2. 2. Review permissions (read-only access to analytics)
  3. 3. Click "Allow"

Time: ~20 seconds

3

Choose Your Messaging App

Select which messaging app you want to use. Options typically include:

  • 📱 WhatsApp — most popular, works on any phone
  • 💬 iMessage — if you have an iPhone
  • 🎮 Discord — popular with tech users
  • ✈️ Telegram — privacy-focused alternative

Time: ~5 seconds

4

Link Your Messaging App

Depending on which app you chose, you'll either:

  • Scan a QR code (WhatsApp, Discord)
  • Enter your phone number (iMessage, Telegram)

Once connected, you'll get a confirmation message from your analytics assistant.

Time: ~20 seconds

5

Ask Your First Question!

Open your messaging app and send a question to your analytics assistant. Try something simple like:

"How many visitors this week?"

You'll get an instant reply with a chart showing your traffic. Congratulations — you're done!

Time: ~5 seconds

Total Setup Time: ~60 seconds

No coding. No configuration. No technical knowledge required.

What to Ask Next

Once you've asked your first question, try these to explore what your AI assistant can do:

Traffic Questions

  • • "Show me traffic for last month"
  • • "Compare this week to last week"
  • • "What was my busiest day?"

Content Questions

  • • "Which page gets the most traffic?"
  • • "Top 5 blog posts this month"
  • • "How's my homepage doing?"

Source Questions

  • • "Where is my traffic coming from?"
  • • "How much traffic from Google?"
  • • "Top referring websites"

Audience Questions

  • • "Which countries visit most?"
  • • "Mobile vs desktop usage"
  • • "What browsers do people use?"

Security & Privacy

Common questions about data security:

Can the tool modify my analytics?

No. You grant read-only access via Google OAuth. The AI can view your data but can't change or delete anything.

Is my data stored?

Most tools temporarily cache queries to improve speed, but don't permanently store your analytics data. Check the privacy policy of your chosen tool to confirm.

Can I revoke access?

Yes. You can revoke access at any time from your Google account settings (myaccount.google.com → Security → Third-party apps).

Troubleshooting

Problem: "No analytics data found"

Make sure Google Analytics is installed on your website and has collected at least 24 hours of data. It can take time for new installs to show up.

Problem: "Permission denied"

You need to be an admin or editor on the Google Analytics property. If you're a viewer, you won't be able to grant OAuth access.

Problem: "QR code won't scan"

Make sure your phone camera has permission to access the camera. If it still doesn't work, try refreshing the page to generate a new QR code.

Next Steps

Once your AI assistant is set up, you can:

  • Set up proactive alerts (get notified of traffic spikes or drops)
  • Connect multiple websites (Pro and Team plans)
  • Invite team members to ask questions
  • Customize which metrics you care about

But for now, just start asking questions. The more you use it, the more natural it becomes.

Welcome to conversational analytics. You're going to love it.

💡

Using OpenClaw?

Claw Analytics integrates directly as an OpenClaw skill. Enable it in your OpenClaw settings, connect your Google Analytics, and start asking about your website traffic directly through OpenClaw.

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